Why Pet-Friendly Homes Are in High Demand

Why Pet-Friendly Homes Are in High Demand | MyKCM

One of the many benefits of owning your own home is the freedom to find your ‘furever’ friend. By pointing out the aspects of your home that make it ‘pet-friendly’ in your listing, you’ll attract these buyers, rather than alienating the 68% of American households that have a pet!

If you are one of the many homeowners looking to list your home for sale, how do you stand out to the millions of pet parents searching for their dream home?

Whether a dog person, a cat person, or someone who prefers the company of another pet species, 99% of pet owners say that they consider their animal to be family. When finding a home, 95% of animal owners believe it is important that a housing community allows animals.

study by the National Association of Realtors (NAR) revealed that there are many aspects of the home buying, selling and owning experience that have been greatly impacted by our love for our pets.

This should come as no surprise, as $72 billion was spent on pets in the U.S in 2018. NAR’s President William E. Brown shed some light on the impact of pet owners and their home search.

“It is important to understand the unique needs and wants of animal owners when it comes to homeownership. REALTORS® understand that when someone buys a home, they are buying it with the needs of their whole family in mind; ask pet owners, and they will enthusiastically agree that their animals are part of their family.”

The Power of Pets When Choosing the Right Home

  • 89% of pet owners say they would not give up their pet due to a housing restriction
  • 81% of Americans say their pets play a role in their housing situation
  • 31% of animal owners have refused to put in an offer on a home because it wasn’t a good fit for their animals
  • 19% of Americans say they would consider moving for their pet
  • 12% percent have moved for their pet

New home builders have actually begun installing retractable pet gates that tuck away neatly inside door jams as a highly requested feature in new homes to attract pet-parents.

So, if you are a homeowner looking to sell in today’s pet-friendly environment, point out the features of your home that will attract pet owners:

  • Fully fenced in backyard – (91% of pet owners ranked this as the most important feature of a home to accommodate their pet)
  • Locations of dog parks/walking paths/pet-friendly beaches in the area (71% ranked this as the top feature of any neighborhood they would consider)
  • Proximity to veterinarians/groomers/pet supply stores (31%)

Bottom Line

Americans love their pets and will look for pet-friendly features in the home they wish to buy, so take advantage of this knowledge by pointing out your home’s ability to meet their needs.

Get the Help You Need

Many homebuyers don’t know exactly what they’re looking for when they start their search, which might lead them to spend more money or not get what they actually want! A local real estate agent is the key to finding everything they’re shopping for. Share this video to help your prospective clients understand that a real estate agent is their best resource.

How Do Your Pets Factor Into Your Home Search?

68% of American households have a pet, according to the most recent APPA Pet Ownership Survey. If you’re a pet owner, you likely treat your furry, feathered, or scaly friend as a member of your family. With our pets being such a big part of our lives, it’s important that our home search include amenities and features that support a pet-friendly lifestyle.

Close proximity to amenities can save you time. Such amenities may include a good veterinarian for routine care or emergencies, a pet store carrying favorite supplies, dog-friendly parks, and a groomer for toe nail trims and styling.

Home features promoting pet safety and comfort can reduce stress for them and you. Features to keep in mind when searching for your new home may include a fenced yard, a cat/dog door or place to install one, a cozy fireplace for cooler months, wide window seals for cat perching and a closet for a cat litter box.

Most importantly, check local ordinances and regulations for your chosen neighborhood that might affect their activities.